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Shop Crush is a hybrid Visual Novel, where you connect with customers, learn their characters, and untangle the dark, Literal Illusion puzzles about them.

About Shop Crush
Manage your Thrift Shop. Sell a hodgepodge of merch to picky customers. Set the prices, bargain with clients, and turn down suspicious offers. Order popular stock, fight off shoplifters, and manage your reputation — gain or lose it based on your choices!

Own a Thrift Shop
Yes, you own a Thrift Shop! Clients visit daily to purchase their preferred products. To keep your business profitable, you must monitor your prices and the demand for your products.

In this choice-driven Visual Novel, you must balance the profitability of the offer with the reputational loss that every purchase can cause.


Find New Buyers

Connect with different customers and help them find what they want. Every customer has a unique personality, purchasing patterns, and preferences. Build relationships with your favorite customers, give them the best deals, and try to keep up with their needs, demands, and wishes.


Buy New Products and Refill the Supply
Order new stock in the catalog. Keep your shelves stocked so your buyers have what they need. Some products are popular with specific buyers but not in demand by others.
Selling common goods, like milk, will get you a safe income, while risking selling sin goods will cash you out.
Control the customer's rage to protect your shop's reputation. If your reputation is low, people will avoid your shop.


Enhance and Personalize Buyers
Level Up Your Customers to Improve Their Purchasing Power. Customers improve their Visit Frequency, Average Check, and Reputation at every level.
Select a character's skin (gender) you like, and change it whenever you want during the game. There are three skin types supported: alien, female, and male.
Customers have preferences for their favorite and least favorite goods they want to buy from you.
