Shop Crush is a complex game. I plan to show more gameplay in the coming trailer we're announcing. I already had 3 trailers before, and they were better each time.

The latest trailer was okay, but some people said it's too unclear:

1. Action frames were not specific and didn't carry enough attention.
2. Despite my best efforts, the trading gameplay became unclear to players.
3. Overall, the video feels a bit like a mix of too much stuff together.

The next Shop Crush trailer would probably be more gameplay-focused so that people could see all the loops of the game.

That trailer was a predecessor of our announcement trailer:

I still wanted to build on top of that. You can see that the game's style is clearly moving from a blurry, foggy one to a more meme-inspired, mysterious one, because people seem to connect with it more.

I heard the narrator is a powerful tool for trailers, too. Well, let's try it, too, then.

Anyway, the view count goes up, and that's what makes me happy:

Our first trailer was prepared in a rush without any understanding or conceptualisation. The game was in early alpha then.

Today I'm thinking about different stuff, though.

1. It'll probably be a narrated trailer, with gameplay uncut scenes, and a focus on showing the loops.
2. It'll be more funnier, I think.
3. And definitely, the game quality, and hopefully, the filming quality would improve more!

Especially with your help.